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Olivia’s New Role

#Fashion

Olivia

LeaderPost

Olivia Palermo has yet another string to add to her bow, that of shoe designer!  Salvatore Ferragamo asked Olivia, along with Alexandra Richards and Camilla Belle to put their own spin on Ferragamo’s classic Vara shoe.

“Both Vara and Varina are frequently worn by young fashion girls, models and celebrities around the world, so we decided to choose 20 VIP international style icons that embody the inherently chic spirit of the shoe and the timeless modernity of our brand,” says Director of Women’s Leather Goods, James Ferragamo.

The Leader Post report that, “Olivia Palermo created a two-tone blue shoe for strolls through Paris, and Camilla Belle made hers in beige patent leather with a crisp white ribbon to wear with an ethereal peach-colored garden party dress. Alexandra Richards went for black on black. She said she’d wear them ‘with tight blue or black jeans, a T-shirt and my leather jacket.'”

To show off the new designs, Ferragamo launched an online project called “L’Icona” this Wednesday, May 1.  They enlisted portrait photographer Claiborne Swanson Frank as the curator and art director for L’Icona, which includes a short film and still photographs of Olivia, Camilla, Alexandra as well as fashion-forward VIP’s like Lily Aldridge and Elettra Weidemann.

One of the most exciting things to come out of this project is that Ferragamo have decided to open things up for their customers, and are already taking orders for custom-designed Vara’s.  So you too can make your own color combination and fabric choices like Olivia did!


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